MSC Cruises is the market leading cruise liner in the Mediterranean, South Africa and Brazil, but also sails to a huge list of other destinations including Australia, the Middle East, Africa, Caribbean, Cuba and Europe. Founded in Naples Italy in 1970 , the "Mediterranean Shipping Company" grew to become a world leader in global container shipping. In 1988 MSC entered the Passenger Cruising market with the purchase of "Monterey" and has grown to become an iconic cruising brand with itineraries stretching the globe. MSC is the fourth largest cruise company in the world.